Burke, a "Dancing with the Stars" champion, said the show is about second chances and women making the most of their potential.
"Women are beautiful at every age," she said in a telephone interview. "I think the message of the content is really inspirational to women."
Contestants on the program have ranged in age from 35 to 72 and winners have gone on to represent products sold by nationwide companies, including Kmart, Verizon, AT&T and Microsoft reports AP.
